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1

Textual Analysis in Advertising Research: Construction and Deconstruction of Meanings

Stern, Barbara B.

Journal:

Journal of Advertising

Year:

1996

Language:

english

File:

PDF, 2.11 MB

english, 1996

2

Historical and Personal Nostalgia in Advertising Text: The Fin de siècle Effect

Stern, Barbara B.

Journal:

Journal of Advertising

Year:

1992

Language:

english

File:

PDF, 1.99 MB

english, 1992

3

A Revised Communication Model for Advertising: Multiple Dimensions of the Source, the Message, and the Recipient

Stern, Barbara B.

Journal:

Journal of Advertising

Year:

1994

Language:

english

File:

PDF, 1.87 MB

english, 1994

4

Who Talks Advertising? Literary Theory and Narrative “Point of View”

Stern, Barbara B.

Journal:

Journal of Advertising

Year:

1991

Language:

english

File:

PDF, 2.84 MB

english, 1991

5

Support for religio-political aggression among teenaged boys in Gaza: Part I: psychological findings

Jeff Victoroff, Samir Quota, Janice R. Adelman, Barbara Celinska, Naftali Stern, Rand Wilcox, Robert M. Sapolsky

Journal:

Aggressive Behavior

Year:

2010

Language:

english

File:

PDF, 165 KB

english, 2010

6

Grounded theory as feminist research methodology

Barbara Keddy, Sharon L Sims, Phyllis Noerager Stern

Journal:

Journal of Advanced Nursing

Year:

1996

Language:

english

File:

PDF, 558 KB

english, 1996

7

What doesbrandmean? historical-analysis method and construct definition

Barbara B. Stern

Journal:

Journal of the Academy of Marketing Science

Year:

2006

Language:

english

File:

PDF, 836 KB

english, 2006

8

The Role of Myth in Creative Advertising Design: Theory, Process and Outcome

Johar, Gita Venkataramani, Holbrook, Morris B., Stern, Barbara B.

Journal:

Journal of Advertising

Year:

2001

Language:

english

File:

PDF, 3.98 MB

english, 2001

9

CONSUMERS, CHARACTERS, AND PRODUCTS: A Balance Model of Sitcom Product Placement Effects

Russell, Cristel Antonia, Stern, Barbara B., Stern, Barbara B.

Journal:

Journal of Advertising

Year:

2006

Language:

english

File:

PDF, 147 KB

english, 2006

10

Feminist Literary Criticism and the Deconstruction of Ads: A Postmodern View of Advertising and Consumer Responses

Barbara B. Stern

Journal:

Journal of Consumer Research

Year:

1993

Language:

english

File:

PDF, 475 KB

english, 1993

11

Consumers, Characters, and Products: A Balance Model of Sitcom Product Placement Effects

Cristel Antonia Russell and Barbara B. Stern

Journal:

Journal of Advertising

Year:

2006

Language:

english

File:

PDF, 2.14 MB

english, 2006

12

Advertising and the New Media || The Netvertising Image: Netvertising Image Communication Model (NICM) and Construct Definition

Barbara B. Stern, George M. Zinkhan and Morris B. Holbrook

Journal:

Journal of Advertising

Year:

2002

Language:

english

File:

PDF, 2.69 MB

english, 2002

13

Literary criticism and the history of marketing thought: A new perspective on “reading” marketing theory

Barbara B. Stern

Journal:

Journal of the Academy of Marketing Science

Year:

1990

Language:

english

File:

PDF, 929 KB

english, 1990

14

Gender and Multicultural Issues || Gender and Multicultural Issues in Advertising: Stages on the Research Highway

Barbara B. Stern

Journal:

Journal of Advertising

Year:

1999

Language:

english

File:

PDF, 1.91 MB

english, 1999

15

The Warsaw Ghetto: A Shattered Window on the Holocaust

Barbara Stern Burstin

Journal:

The History Teacher

Year:

1980

Language:

english

File:

PDF, 1.64 MB

english, 1980

16

Medieval Allegory: Roots of Advertising Strategy for the Mass Market

Stern, Barbara B.

Journal:

Journal of Marketing

Year:

1988

Language:

english

File:

PDF, 443 KB

english, 1988

17

How Does an Ad Mean? Language in Services Advertising

Stern, Barbara B.

Journal:

Journal of Advertising

Year:

1988

Language:

english

File:

PDF, 2.20 MB

english, 1988

18

Support for religio-political aggression among teenaged boys in Gaza: Part II: Neuroendocrinological findings

Jeff Victoroff, Samir Quota, Janice R. Adelman, Barbara Celinska, Naftali Stern, Rand Wilcox, Robert M. Sapolsky

Journal:

Aggressive Behavior

Year:

2011

Language:

english

File:

PDF, 200 KB

english, 2011

19

Other-Speak : Classical Allegory and Contemporary Advertising

Stern, Barbara B.

Journal:

Journal of Advertising

Year:

1990

Language:

english

File:

PDF, 2.58 MB

english, 1990

20

Asian-Americans: Television Advertising and the “Model Minority” Stereotype

Taylor, Charles R., Stern, Barbara B.

Journal:

Journal of Advertising

Year:

1997

Language:

english

File:

PDF, 2.03 MB

english, 1997

21

Asian-Americans: Television Advertising and the "Model Minority" Stereotype

Charles R. Taylor and Barbara B. Stern

Journal:

Journal of Advertising

Year:

1997

Language:

english

File:

PDF, 2.28 MB

english, 1997

22

A Revised Communication Model for Advertising: Multiple Dimensions of the Source, the Message, and the Recipient

Barbara B. Stern

Journal:

Journal of Advertising

Year:

1994

Language:

english

File:

PDF, 1.57 MB

english, 1994

23

Deconstructing consumption text: A strategy for reading the (re)constructed consumer

Stern, Barbara B.

Journal:

Consumption Markets & Culture

Year:

1998

Language:

english

File:

PDF, 174 KB

english, 1998

24

The Role of Myth in Creative Advertising Design: Theory, Process and Outcome

Gita Venkataramani Johar, Morris B. Holbrook and Barbara B. Stern

Journal:

Journal of Advertising

Year:

2001

Language:

english

File:

PDF, 4.85 MB

english, 2001

25

The Netvertising Image: Netvertising Image Communication Model (NICM) and Construct Definition

Stern, Barbara B., Zinkhan, George M., Holbrook, Morris B.

Journal:

Journal of Advertising

Year:

2002

Language:

english

File:

PDF, 2.33 MB

english, 2002

26

Advertising Intimacy: Relationship Marketing and the Services Consumer

Stern, Barbara B.

Journal:

Journal of Advertising

Year:

1997

Language:

english

File:

PDF, 2.23 MB

english, 1997

27

Historical and Personal Nostalgia in Advertising Text: The Fin de siècle Effect

Barbara B. Stern

Journal:

Journal of Advertising

Year:

1992

Language:

english

File:

PDF, 2.28 MB

english, 1992

28

A Sign Is Just a Signby Thomas A. Sebeok

Review by: Barbara B. Stern

Journal:

Journal of Marketing

Year:

1992

Language:

english

File:

PDF, 319 KB

english, 1992

29

Integrating Results from Children's Television Advertising Research

Resnik, Alan J., Stern, Bruce L., Alberty, Barbara

Journal:

Journal of Advertising

Year:

1979

Language:

english

File:

PDF, 1.91 MB

english, 1979

30

DESERT ROADS AND TRANSPORT VESSELS FROM LATE ROMAN-COPTIC TIMES IN THE EASTERN SAHARA

Riemer, Heiko, Hendrickx, Stan, Eichhorn, Barbara, Stern, Ben

Journal:

Journal of African Archaeology

Year:

2005

Language:

english

File:

PDF, 6.44 MB

english, 2005

31

The Fetal Posterior Fossa on Prenatal Ultrasound Imaging: Normal Longitudinal Development and Posterior Fossa Anomalies

Pertl, Barbara, Eder, Sophie, Stern, Christina, Verheyen, Sarah

Journal:

Ultraschall in der Medizin / European Journal of Ultrasound

Year:

2019

Language:

english

File:

PDF, 1.72 MB

english, 2019

32

Narrative analysis of a marketing relationship: The consumer's perspective

Barbara B. Stern, Craig J. Thompson, Eric J. Arnould

Journal:

Psychology and Marketing

Year:

1998

Language:

english

File:

PDF, 148 KB

english, 1998

33

Movement Disorder Society-sponsored revision of the Unified Parkinson's Disease Rating Scale (MDS-UPDRS): Scale presentation and clinimetric testing results

Christopher G. Goetz, Barbara C. Tilley, Stephanie R. Shaftman, Glenn T. Stebbins, Stanley Fahn, Pablo Martinez-Martin, Werner Poewe, Cristina Sampaio, Matthew B. Stern, Richard Dodel, Bruno Dubois, R

Journal:

Movement Disorders

Year:

2008

Language:

english

File:

PDF, 1.32 MB

english, 2008

34

Authenticity and the textual persona: postmodern paradoxes in advertising narrative

Journal:

International Journal of Research in Marketing

Year:

1994

Language:

english

File:

PDF, 2.54 MB

english, 1994

35

Consumer Myths: Frye's Taxonomy and the Structural Analysis of Consumption Text

Barbara B. Stern

Journal:

Journal of Consumer Research

Year:

1995

Language:

english

File:

PDF, 10.13 MB

english, 1995

36

Writing the differences: Poststructural ist pluralism, retextualization, and the construction of reflexive ethnographic narratives in consumption and market research

Thompson, Craig J., Stern, Barbara B., Arnould, Eric J.

Journal:

Consumption Markets & Culture

Year:

1998

Language:

english

File:

PDF, 293 KB

english, 1998

37

Gender and Multicultural Issues in Advertising: Stages on the Research Highway

Stern, Barbara B.

Journal:

Journal of Advertising

Year:

1999

Language:

english

File:

PDF, 1.67 MB

english, 1999

38

Democratic Schools, Progressivism, and Choice

Stern, Barbara Slater

Journal:

The Educational Forum

Year:

1996

Language:

english

File:

PDF, 317 KB

english, 1996

39

[untitled]

Review by: Barbara Stern Shapiro

Journal:

Master Drawings

Year:

1982

Language:

english

File:

PDF, 1.87 MB

english, 1982

40

Manet as Printmaker

Review by: Barbara Stern Shapiro and ANTONY GRIFFITHS

Journal:

Print Quarterly

Year:

1986

Language:

english

File:

PDF, 1.41 MB

english, 1986

41

Interpretative Methodology from Art and Literary Criticism: A Humanistic Approach to Advertising Imagery

Stern, Barbara B., Schroeder, Jonathan E.

Journal:

European Journal of Marketing

Year:

1994

Language:

english

File:

PDF, 214 KB

english, 1994

42

Services Advertising || Advertising Intimacy: Relationship Marketing and the Services Consumer

Barbara B. Stern

Journal:

Journal of Advertising

Year:

1997

Language:

english

File:

PDF, 2.49 MB

english, 1997

43

Advertising comedy in electronic drama

Stern, Barbara B.

Journal:

European Journal of Marketing

Year:

1996

Language:

english

File:

PDF, 207 KB

english, 1996

44

FANTASTIC AT FORTY! THE NEW YOUNG WOMAN CONSUMER

Barak, Benny, Stern, Barbara

Journal:

Journal of Consumer Marketing

Year:

1985

Language:

english

File:

PDF, 6.19 MB

english, 1985

45

Literary Criticism and Consumer Research: Overview and Illustrative Analysis

Stern, Barbara B.

Journal:

Journal of Consumer Research

Year:

1989

Language:

english

File:

PDF, 1.03 MB

english, 1989

46

Other-Speak: Classical Allegory and Contemporary Advertising

Barbara B. Stern

Journal:

Journal of Advertising

Year:

1990

Language:

english

File:

PDF, 2.92 MB

english, 1990

47

CAMILLE PISSARRO–AN EXHIBITION

Shapiro, Barbara Stern, Beetem, Robert

Journal:

Contemporary French Civilization

Year:

1981

Language:

english

File:

PDF, 204 KB

english, 1981

48

The Importance of Being Ernest:

Stern, Barbara B.

Journal:

Journal of Advertising Research

Year:

2002

Language:

english

File:

PDF, 63 KB

english, 2002

49

The Importance of Being Ernest: Commemorating Dichter's Contribution to Advertising Research

STERN, BARBARA B.

Journal:

Journal of Advertising Research

Year:

2004

Language:

english

File:

PDF, 80 KB

english, 2004

50

Individual and social determinants of winning bids in online auctions

Barbara B. Stern, Marla Royne Stafford

Journal:

Journal of Consumer Behaviour

Year:

2006

Language:

english

File:

PDF, 119 KB

english, 2006